Are You Networking Enough?

There is a fortune in the follow-up

So many people have a network that they are not using

You might have hundreds or even thousands of LinkedIn connections that you have not messaged since first adding them.

You might have a database of old leads, calls you have conducted, ex-clients, people who said yes and then pulled out for one reason or another.

Even people who at one point said no - are contacts you can follow up with.

Have you messaged everyone in your LinkedIn network recently asking how they are doing?

Have you personally connected with your email list recently or do you just send a blast newsletter weekly or monthly?

Lead generation is about building your network but it’s also about following up with leads and connections in your CURRENT network.

Can you offer them new and updated value?

Do they have a new and pressing problem?

Do you have a new and innovative solution or offer since you last spoke?

Have you asked every ex-client for a referral or a recommendation?

Follow-up follow-up follow-up!!

Are You Networking Enough? | Jen Bishop consulting best lead generation agency

How ScaleUp Africa Secured Several Large Corporate Contracts In Their Pipeline

Olivia Asiedu-Ntow is COO and co-founder of ScaleUp Africa which develops women-led SMEs across the African continent with a focus on enabling youth employment.

A big part of what they do is in partnership with other companies and international corporates in order to develop the ecosystem around small businesses and facilitate their growth.

This entails facilitating access to capital, becoming part of supply chains, as well as providing the training and mentoring required to support these small businesses to grow.

We reviewed their positioning and offer messaging when partnering with corporates and funders by focusing on the benefits to them [not just in terms of doing good and feeling good].

We focused on an impact-based value proposition positioning ScaleUp Africa experts that serve all stakeholders.

This in turn opened conversations in a whole new way and led to several significant contracts in the pipeline.

You can check out the full testimonial video via the link below.

If you would like to re-evaluate your positioning and offer a message in order to gain more traction with your ideal client, then reach out and we can set up a chat.

How John Created A Predictable System For Getting New Clients

Check out this short testimonial video featuring "Parenting Dyslexia" coach and consultant John Hicks.

John has been providing coaching and support for parents with children who are diagnosed as dyslexic for many years.

The business was started after John's daughter was diagnosed with dyslexia and he experienced first hand many of the challenges parents' face dealing with schools and with support services while also trying to parent a child who increasingly hates school.

John has created masses of valuable content but was struggling to generate inbound leads and position this value in a way that would encourage parents to pay him properly.

We focused on clarifying his value proposition in terms of results for parents and then created an outbound system for engaging them with value which in turn catalysed conversations about how John can best help them.

Fast forward to now and John has increased his prices by 5 x and a steady stream of clients. In John's words, he has a predictable system for generating clients.

I now have a machine where I can crank the handle and business starts to happen according to my actions.

John gained confidence in what he does as a consultant and the ability to articulate what he does clearly and with conviction.

If you would like help with your consulting offer and how to position yourself best to attract more of you ideal client then reach out and we can arrange a short chat.