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Mar 4, 20242 min read
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jen0262
Mar 11, 20242 min read
How B2B Buying Decisions Are Made
When selling B2B consulting and services, we must think about how our prospects make buying decisions. When a business considers hiring...
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jen0262
Mar 4, 20242 min read
Build a consistent new business pipeline with LinkedIn, cold email, and sales systems
We help B2B service providers build a consistent new business pipeline with Linkedin, cold email, and sales systems. Track Record: 🏅...
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jen0262
Feb 19, 20242 min read
Think Community and Pipeline Not Leads
Business owners are obsessed with leads: Can you guarantee a certain number of calls each month? Can we pay you per qualified booked...
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jen0262
Feb 5, 20242 min read
Getting The Offer Right: Expert Tips for Success in 2024
I know a consultant who charges $9k for one month to help people articulate their offers. That's 4 x 1hr meetings plus some homework for...
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jen0262
Jan 8, 20243 min read
The Five Stages Of Lead Generation
There are many stages of lead generation - five in particular. When we are asked if we will bring company leads in exchange for a...
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jen0262
Jan 8, 20241 min read
2023: A Year In Review
We looked at our numbers for the year and found some interesting trends that helped us forecast and plan our strategy for 2024. 44...
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jen0262
Dec 20, 20231 min read
LinkedIn Lurking
Do you lurk ? Do you log in and read, but never post? Do you accept connections but never make them? Do you join groups or follow events...
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jen0262
Dec 11, 20232 min read
Gimmicks Don’t Work
I’m often asked if we should try a new gif image in emails and outbound LinkedIn messages. Or auto generated personalized images that...
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jen0262
Dec 4, 20233 min read
Building Your Brand On LinkedIn
Building your thought-leadership and brand presence on LinkedIn is quite straightforward but often overlooked. Imagine inbound inquiries...
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jen0262
Nov 27, 20231 min read
Growth Is An Evergreen Investment
As the global economy slows down there is one area of business that should never slow down. New business development. In fact, many...
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jen0262
Nov 20, 20232 min read
Should I Wait Until January To Start Business Development?
This is a common sentiment around this time of the year. This is the Thanksgiving to New Year period where many businesses slow down,...
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jen0262
Oct 23, 20232 min read
How To Make Them Feel Working With You Their Idea [Selling Without Selling]
As experts, we have solutions for other people’s problems. However, getting others to buy our solution becomes hard work. We don’t like...
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jen0262
Oct 16, 20231 min read
A 50% Deal For You This Q4
We know times are tight for businesses currently; as a result we would like to offer you a 50% deal - that means our monthly LinkedIn and...
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jen0262
Oct 6, 20232 min read
Outbound Creates Inbound
Inbound leads who want your services are the best type of leads. They are warm because of search intent - they are actively looking for a...
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jen0262
Sep 25, 20233 min read
Eat Complexity For Your Clients
I traveled to Portugal this week for a friend’s birthday. Two years ago during the pandemic I traveled here and was massively overwhelmed...
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jen0262
Sep 18, 20232 min read
Why Cold Traffic Is Where The Big Sales Are
Filling up your pipeline with high-ticket clients is as simple as knowing the different types of leads to target and how: Hot Warm Cold...
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jen0262
Sep 11, 20234 min read
Does Cold Email Work?
You might feel that cold email doesn’t work and goes straight into the spam inbox. However, for every cold message campaign you bin, that...
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jen0262
Aug 30, 20233 min read
Why You Don’t Need To Fear Competition
I used to be soooooo afraid that someone else would have a consulting offer just like mine, which would make me redundant. Fear of...
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jen0262
Aug 21, 20232 min read
Referred Business vs Generating Leads
A client of ours has been struggling to generate new business and cover payroll this year. We have been generating leads for them and...
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jen0262
Aug 15, 20232 min read
Don’t Talk About What You Do
A classic mistake in B2B conversations and cold outreach I see all the time is people talk in terms of what you do. I run Facebook ads. I...
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